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叫座却不叫好:明星效应对网络口碑的影响

Release time:2025-01-03 Hits:

Affiliation of Author(s):国际商学院

Journal:管理科学

Funded by:国家自然科学基金项目

Indexed by:Journal paper

Volume:1

Number of Words:20000

ISSN No.:1672-0334

Translation or Not:no

Date of Publication:2020-03-01

First Author:liqian

Co-author:姚凯,龚诗阳,姜博

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